TaylorMade Unveils New P·7CB & P·770 Irons: A Blend of Tradition and Innovation | World Briefings
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TaylorMade Unveils New P·7CB & P·770 Irons: A Blend of Tradition and Innovation

1 August, 2024 - 4:40PM
TaylorMade Unveils New P·7CB & P·770 Irons: A Blend of Tradition and Innovation
Credit: golf.com

Say what you will about TaylorMade when it comes to their somewhat polarizing “Carbonwood Era”, but when you want to talk irons, you have to tip the cap to their evolution. When the P·790 was introduced, they kicked the door down for the deluge of players distance hollow body irons to come, but it is the way that iron has shaped their entire lineup since that is impressive to see. 

Last time around, it was the introduction of the second generation of P·770  to go with the P·790, this time, we are getting both a third gen of that iron, as well as the official unveiling of the all new P·7CB irons which you likely know better as the Proto seen on Tour for some time. 

The new and improved P-Series is here

2024 TaylorMade P·7CB Irons

Known as the “Proto” irons for some time, the minute these irons were spotted they sent many internet golfers into a fervor on looks alone. With their official name now, they are keeping those looks intact. Visually, the irons are a nod to TaylorMade’s heritage ties with things like the RAC style T-Bar in the cavity. These irons were designed to address a need in the lineup. 

There was a gap between the P·770  and P·7MC’s, so this iron seeks to fill that void. The company got a lot of feedback from Tour players as well as their fitters, that they needed something more forgiving than the MC, but not a hollow body design like the P·770 . What they came up with has been impressive enough that even Rory McIlroy adopted almost immediately. 

The iron body is constructed of 1025C which is compact grain forged at more than 2-3 times the industry standard for forged irons. To showcase the lines and looks of the clubhead, TaylorMade went with a classic Tour Satin finish. The irons are very traditionally TM in terms of face shaping, and they possess a topline which is slightly bigger than the MC, but has less offset. Additionally, the sole is more refined for better entry to the turf with a tighter leading edge, and the irons have progressive blade length into the long portion of the set. 

The RAC style T-Bar is present and seeks to provide the same solid feel which it did in the irons of yesteryear. Internally though, the P·7CB irons are a wolf in sheep’s clothing. You see, after forging, there are two pockets milled out of the sole. One is filled with up to 11g of Tungsten, while the other uses a “Metal Matrix Composite” which is 1/7th the density of steel but maintains structural stability while allowing even more internal fine tuning. Then, the irons are sent back to be forged one more time to install the seamless soleplate over the cavity. 

The P·7CB irons will play off of traditional lofts (46 PW, 33 7i) and are a very traditional style iron in terms of ball speed. They also offer more spin than the other irons in the lineup, but with the lowest launch. They are, of course, irons that will appeal to the better ball-strikers.

2024 TaylorMade P·770 Irons

TaylorMade isn’t done yet, the third generation P·770  is here, and they offer a “design language” which gives a look that blends seamlessly into the new P·7CB . Not only that, they are built to stand alone from their siblings, and also blend effortlessly with the P·7CB  and P·790.

The number one comment which TM got on the previous version was that the topline was too thick, so, that has been addressed with a much thinner and rounded look at setup. Beyond that, the sole too has been re-worked, especially in the long irons, where the leading edge is now geometrically improved to enter and exit the turf faster than before. Internally, the same principles are in effect with Speed Pocket in the long irons (to the 7), Speed Foam Air implementation in the hollow body, and tungsten as well. 

However, with time TaylorMade has gotten better at this and they are stating that not only is performance better, but that they also finally got the CG and sound (feel) right throughout the set. That is potentially a large boon for the 4140 Forged face irons, as it could very well open up more players to being willing to play the P·770 , and blend them. The irons will play off of fairly traditional lofts, with the PW at only 45-degrees, and the 7i at 33. 

The Details

Speaking of blending, TaylorMade is encouraging it more than ever, and believe they have really achieved something impressive in that the sets both stand alone as well as flow within the three current sets. Both sets come standard with True Temper DG MID 115’s and Golf Pride Z-Grips. The irons begin pre-order today and will hit retail on 9/6/24. Pricing starts at $1399.99 for a 7-piece set and you can pick them up at www.worldwidegolf.com.

Tags:
TaylorMade P770 Irons Iron TaylorMade P770 P7CB Irons Golf
Nneka Okoro
Nneka Okoro

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