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Racing in Ireland Faces Extinction on TV as Government Bill Nears Final Approval

World

24 Sep, 2024

Racing in Ireland Faces Extinction on TV as Government Bill Nears Final Approval


The threat of racing being removed from television screens in Ireland continues to loom large after the minister of state...

KFC Drops Ad Featuring AFL Star Aliir Aliir After Accusations of Racial Profiling

World

13 Sep, 2024

KFC Drops Ad Featuring AFL Star Aliir Aliir After Accusations of Racial Profiling


KFC has dropped an advertisement for “Friday Night Footy” featuring Port Adelaide AFL star Aliir Aliir after it was slammed...

AI to Read Your Emotions on TV: The Future of Targeted Advertising?

Business

7 Sep, 2024

AI to Read Your Emotions on TV: The Future of Targeted Advertising?


As businesses experiment with embedding AI everywhere, one unexpected trend is companies turning to AI to help its many newfound...

Reckitt Automates Media Planning To Reduce Human Error: How It's Done

Business

31 Aug, 2024

Reckitt Automates Media Planning To Reduce Human Error: How It's Done


Removing human error in processes through automation has become a priority at Reckitt, a British-Dutch multinational consumer goods company headquartered...

Big Polluters Are Targeting Esports: How Fossil Fuel Companies Are 'Esportswashing' the Gaming Industry

Technology

23 Aug, 2024

Big Polluters Are Targeting Esports: How Fossil Fuel Companies Are 'Esportswashing' the Gaming Industry


Esports, short for electronic sports, are competitive video games watched by spectators, with multiplayer games such as League of Legends...

AI Revolutionizes Video Ads: How Brands Can Harness Native & Video Power

Technology

20 Aug, 2024

AI Revolutionizes Video Ads: How Brands Can Harness Native & Video Power


Brands are always searching for ways to reach their target audience effectively. While traditional advertising methods still hold their ground,...

Meta's Earnings Beat Expectations: Social Media Giant Surges ahead Despite Metaverse Losses

Business

1 Aug, 2024

Meta's Earnings Beat Expectations: Social Media Giant Surges ahead Despite Metaverse Losses


Meta Platforms (META) reported better-than-expected second quarter results, driven by strong advertising revenue and cost-cutting initiatives. The social media giant's...

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