There's no way but up for the nation's girl group, BINI.

The Filipino girl group bagged the "Best Asia Act" award at the 2024 MTV Europe Music Awards, making BINI the first Filipino act to win the said recognition.

They bested other Asian acts, including South Korea's Illit, Indonesia's Mahalini, Malaysia's Masdo, and Japan's Sakurazaka46.

BINI's victory marks a significant milestone for Filipino music on the global stage. The group's success comes at a time when P-pop, or Philippine pop music, is gaining international recognition.

BINI's Triumph at the MTV EMAs

The MTV Europe Music Awards (EMAs) is an annual awards ceremony that celebrates the best in music from around the world. The awards are presented by MTV Networks Europe. This year, the EMAs were held in Manchester, United Kingdom.

BINI's win was a testament to their talent and hard work. The group has been steadily building a loyal fanbase both in the Philippines and internationally. They have released several hit songs, including "Kapit-Kapit" and "Da Coconut Nut." BINI has also performed at numerous concerts and events, both locally and internationally. They are known for their energetic performances and catchy music.

BINI's Acceptance Speech

After winning the award, BINI took to Instagram to express their gratitude to their fans, known as BLINKS. The group posted a video message saying, "Mabuhay! We are BINI! And we are so thankful for winning the Best Asia Act in this year's MTV Europe Music Awards!" They added, "We hope that we can keep sharing our music with you and that the world can discover more of Filipino music!" The group's message was received with great enthusiasm by their fans, who were thrilled to see BINI receive international recognition.

Filipino Music on the Global Stage

BINI's win is a testament to the growing popularity of Filipino music around the world. In recent years, several Filipino artists have gained international acclaim, including SB19, Moira Dela Torre, and Ben&Ben. Other Filipinos who were nominated for the same Best Asia Act award include Moira Dela Torre (2023), Maymay Entrata (2022), and Sarah Geronimo (2014). Dela Torre was also nominated as Best Southeast Asia Act in 2019. Other Filipino artists who were nominated for the same category included SB19 (2021), Ben&Ben (2020), IV of Spades (2018) and Geronimo (2016). In 2017, Filipino-British singer-actor James Reid won the award.

The rise of P-pop is being driven by a number of factors, including the increasing popularity of K-pop, the growing number of talented Filipino artists, and the availability of online platforms that allow Filipino music to reach a wider audience. BINI is a prime example of the global appeal of P-pop, their music has been streamed millions of times on platforms like Spotify and YouTube, and their fan base is growing rapidly.

BINI's Future

BINI is set to continue their upward trajectory. The group is currently working on new music and is scheduled to hold a three-day sold-out concert from November 16 to 18. They are also expected to continue touring internationally in the coming years.

BINI's win at the MTV EMAs is a significant moment for Filipino music. It is a sign that Filipino music is gaining global recognition and that BINI is on their way to becoming one of the biggest names in P-pop. BINI's success is inspiring other Filipino artists and demonstrating the power of Filipino music to connect with audiences around the world.

BINI: A Shining Example of Filipino Talent

BINI's win at the MTV EMAs is a testament to their talent, hard work, and the growing global appeal of Filipino music. The group's success is a source of pride for Filipinos all over the world. They serve as an inspiration to other aspiring artists and demonstrate the power of Filipino music to make a positive impact on the world.

BINI has just begun their journey, but their accomplishments thus far are already remarkable. The group is poised to continue achieving great things in the years to come. BINI's win at the MTV EMAs is a testament to their talent, hard work, and the growing global appeal of Filipino music.