While Barbie is an ageless icon, the Mattel doll is actually turning 65, and Krispy Kreme is celebrating in a big way.
The doughnut company has announced the Barbie x Krispy Kreme Collection, stylish confections packaged in a limited-edition custom box.
What’s in the Collection?
Among its offerings are — naturally — the Barbie Pink Doughnut, “inspired by Barbie’s iconic pink and popism” and “piped with pink buttercream, sprinkled with sparkly pink sugar, and topped with Barbie sunglasses.”
There’s also the Malibu Dream Party Doughnut, “an unglazed shell doughnut filled with Cake Batter Kreme, dipped in Malibu blue icing and sparkly graham sand, topped with a Barbie DreamHouse piece, and piped with a white cloud.”
There’s also a Barbie Berries ‘n Kreme variety and a Barbie Sweet 65th doughnut, to boot.
More Than Just Doughnuts
But also up for grabs is a limited line of Barbie Fashionista dolls that “include a Krispy Kreme paper hat, dozen box and doughnut” and “a custom Barbie x Krispy Kreme adult-sized denim jacket.”
Those you have to enter to win, however, by commenting and tagging a friend on Krispy Kreme’s social channels — @krispykreme — between Wednesday and Friday.
If that wasn’t Kenough, on Saturday you can snag a free glazed doughnut by walking in — or driving up to — a participating Krispy Kreme location wearing pink.
The Collaboration
“We’re excited to celebrate the Barbie brand’s 65th birthday with a collaboration that’s full of fun and flavor,” Dave Skena, global chief brand officer for Krispy Kreme, said in a press release. “We’re bringing Barbie’s iconic fashions to life through delicious doughnuts that are sure to thrill Barbie and Krispy Kreme fans alike.”
Meredith Norrie, VP of global licensing and consumer products at Mattel, called Krispy Kreme the “perfect partner” for Barbie as they’re “two brands that immediately spark joy and elicit sweet memories.”
Availability and More
The treats are available at select grocery stores and Krispy Kreme locations. Customers can also find daily fresh deliveries of Krispy Kreme six-packs containing the Barbie Pink, Barbie Berries ’n Kreme and Barbie Sweet 65th Doughnuts at select grocery stores for a limited time.
A Sweet Celebration
Krispy Kreme and Barbie are celebrating a milestone birthday with a delicious collaboration that’s sure to be a hit with fans of both brands. With a limited-edition collection of doughnuts and exciting giveaways, there’s something for everyone to enjoy. So, grab a doughnut, wear pink, and celebrate Barbie’s 65th birthday in style!
