Manu Bhaker's Endorsement Fee Skyrockets After Double Olympic Bronze
Bhaker's Brand Value Soars
Bhaker's recent achievements at the Olympics, where she won two bronze medals, have garnered the interest of more than 40 brands, reported Times of India. This has resulted in a significant rise in her endorsement fee, mirroring her escalating popularity and influence in the sports world.
Neerav Tomar, CEO of IOS Sports & Entertainment, the firm managing Bhaker, informed Times of India that they had received approximately 40 inquiries in just the past few days.
“Her brand value, of course, has jumped five to six folds. So, anything we were doing before was in the vicinity of ₹20-25 lakhs, now it has gone to the region of about ₹1.5 crore for one deal of endorsements,” Tomar stated.
Bhaker's team is currently focusing on securing long-term endorsement deals. Her transition from a promising athlete to a sought-after sports icon is clear. Her accomplishments and the surge in her endorsements highlight her growing influence and success in sports.
Why Bhaker's Endorsement Fee Matters
Bhaker’s rise in endorsement fees is a testament to her growing stature in the world of sports. Her success at the Olympics has not only brought her fame but also increased her marketability, making her a desirable brand ambassador for various companies.
This surge in endorsement fees also reflects the increasing value of athletes in India, where sports other than cricket are gaining popularity and recognition.
Beyond the Shooting Range
Bhaker's journey from a young, dedicated shooter to a brand ambassador shows the power of her talent and determination. This is a promising development not only for her career but also for the recognition of shooting as a sport in India. Her story is a testament to the fact that success, when combined with dedication and hard work, can lead to unparalleled achievements and recognition.
It is likely that Bhaker's endorsements will continue to grow in the coming years, as her star continues to rise. This is a well-deserved reward for her dedication and hard work, and it is a positive sign for the future of Indian sports.
